Western Kentucky Welcomes Hallmark Homecare Franchise Partner

Apr 16, 2026 / • Franchise Success

College Football Coach to Continue Influencing People through Homecare  

 

Ben has spent most of his career as a college football coach and will now transfer his skills of being able to relate and connect with people to his new business of Hallmark Homecare. He will launch his franchise in a single territory in Western Kentucky. 

 

“I am eager to fill a need in my community and help seniors and their families have more control over their care. 

-Ben Hodges 

 

Ben is passionate about the ideals that attracted him to the coaching profession, that of competitive excellence and the opportunity to influence other people’s lives. He recognized that his experience in dealing with people from all walks of life in recruiting in football will transfer for him to recruit caregivers and build relationships with referral partners. Ben watched the struggle that his family had in caring for an aging grandparent. He believes that the combination of helping others that also has a financial upside is the ideal fit for him. 

 

Hallmark Homecare is unlike the traditional homecare model because it’s a referral agency for caregiver recruitment and client matchmaking (the e-harmony of homecare). Clients save money, receive better care, and have more control. Caregivers earn higher wages and enjoy a better work arrangement. Franchisees enjoy a simple model, earn handsome profits and make a difference in the lives of others. The low investment model has a fast ramp up, is scalable, and provides recurring revenue. Hallmark Homecare is the only homecare referral agency in franchising. 

 

The Hallmark Homecare franchise can be successful for owner/operators as well as the right candidate for an executive model operation. There is plenty of open territory in all major markets. Please send all leads and territory checks to hallmarkleads@franchisefastlane.com 

  

Congratulations Ben, and also to Mike McLain for this placement, Teresa Wade and Mike Samson of Franchise FastLane! 

 

Teresa Wade, MBA
Director of Franchise Development – Hallmark Homecare
Franchise FastLane
15934 Frances St. Ste 105
Omaha, NE 88130
Office: 402.360.9595
twade@franchisefastlane.com 

 

Please reach out to participate in our next Confirmation Day. 

Please send all leads and territory checks to hallmarkleads@franchisefastlane.com.