The Live Music Capital of the World Welcomes its 1st Hallmark Homecare Franchisee

Jul 17, 2023 / • Franchise Success

Texas is always a popular state for emerging franchise concepts to take off, and this has proven true again for Hallmark Homecare. Seniors in Austin, TX will now have access to Hallmark’s referral service for care to match caregivers with families via its first franchise partner, Jody Schincke for four territories.


Jody and her husband Erik relocated to Central Texas from Seattle in 2016, never looking back. Jody and Erik have been in the Tech industry for over 25 years. Erik will remain in his technical architecture role to support Jody as she spearheads the couple’s next adventure as entrepreneurs. Jody brings a vast amount of leadership and practical business experience to the new venture. She is most excited to embark on this next phase of her career where she can learn an entirely new industry while deriving more personal fulfillment from her work.


Hallmark Homecare is unlike the traditional homecare model because it’s a referral agency for caregiver recruitment and client matchmaking (the e-harmony of homecare). Clients save money, receive better care, and have more control. Caregivers earn higher wages and enjoy a better work arrangement. Franchisees enjoy a simple model, earn handsome profits and make a difference in the lives of others. The low-investment model has a fast ramp-up, is scalable, and provides recurring revenue. Hallmark is “not your mama’s homecare”, but it should be!


The Hallmark Homecare franchise can be successful for owners/operators as well as the right candidate for an executive model operation. There is plenty of open territory in all major markets. Please send all leads and territory checks to


Congratulations Jody and Erik! Congrats also to Kyle De Haas of FranNet, and Teresa Wade and Don Tarinelli of Franchise FastLane.


Teresa Wade, MBA
Director of Franchise Development – Hallmark Homecare
Franchise FastLane
15934 Frances St. Ste 105
Omaha, NE 88130
Office: 402.360.9595

Please reach out to participate in our next Confirmation Day.

Please send all leads and territory checks to