Food Service Franchisee Adds Homecare Business to his Portfolio
David and Natalie Crain chose Hallmark Homecare to apply their customer experience skills to a new business to benefit the aging population and their families. They have been awarded two territories to launch their Hallmark Homecare franchise in Madison, WI.
Natalie has held senior roles at organizations like Lands’ End and TruStage, where she’s analyzed and tested innovative strategies, led high-performing teams, managed multi-million-dollar budgets, and delivered integrated marketing campaigns. David has worked in multiple service industries that required building trust and strong relationships with clients. Currently, as Co-Owner of a Duck Donuts franchise in Madison, David oversees all aspects of daily operations. His focus on creating a welcoming environment and ensuring an outstanding customer experience has been instrumental in his success with this venture.
David and Natalie are confident that their customer-first approach, paired with operational expertise skillsets, will translate well to Hallmark Homecare, which is a people-based business. Success with Hallmark is based on relationships with the clients, caregivers, and referral partners.
Hallmark Homecare is unlike the traditional homecare model because it’s a referral agency for caregiver recruitment and client matchmaking (the e-harmony of homecare). Clients save money, receive better care, and have more control. Caregivers earn higher wages and enjoy better work arrangements. Franchisees enjoy a simple model, earn handsome profits, and make a difference in the lives of others. The low investment model has a fast ramp-up, is scalable, and provides recurring revenue. Hallmark Homecare is the only homecare referral agency in franchising.
The Hallmark Homecare franchise can be successful for owner/operators as well as for the right candidate for an executive model operation. There is plenty of open territory in all major markets. Please send all leads and territory checks to hallmarkleads@franchisefastlane.com.
Congratulations Natalie and David, and also Bob Bernotas at Franchoice! Congrats also to Teresa Wade and Tommy Ryan of Franchise FastLane.
Teresa Wade, MBA
Director of Franchise Development – Hallmark Homecare
Franchise FastLane
15934 Frances St. Ste 105
Omaha, NE 88130
Office: 402.360.9595
twade@franchisefastlane.com
Please reach out to participate in our next Confirmation Day.
Please send all leads and territory checks to hallmarkleads@franchisefastlane.com.