Incline Village, NV – Hallmark Homecare, a Direct Referral Agency offering caregiver recruiting and matchmaking services for the elderly, is pleased to announce the strategic addition of Jeff Watson as Director of Franchise Revenue.
With a remarkable 25-year career in sales and sales management, Jeff brings a wealth of experience to Hallmark Homecare. His journey began in technology sales, catering to mid-range companies and large global corporations across various sectors, including finance, military, manufacturing, technology, and retail. Notably, Jeff has worked with esteemed organizations such as VISA, Lockheed, Reuters, and Emerson Electric.
In 2011, Jeff was recruited by Home Instead Senior Care, where he played a pivotal role in developing, implementing, and coaching sales and sales management strategies for over 600 non-medical home care franchises throughout North America. His leadership efforts also extended to establishing regional and national referral relationships with multiple post-acute providers.
“We are thrilled to welcome Jeff to the Hallmark family,” said Steve Everhart, founder of Hallmark Homecare. “His extensive experience in sales and proven track record in our industry is an invaluable asset as we continue to expand our footprint.”
Jeff expressed his excitement about joining Hallmark Homecare, stating, “I am honored to be part of an organization on the vanguard of delivering services to that generation who first served us, and I look forward to contributing to their growth and success.”
Jeff is also a devoted family man. Residing near Omaha, Nebraska, he and his wife, Stacy, enjoy family adventures in the great outdoors with their three adventurous kids: Cameron, Delanie, and Aidan.
About Hallmark Homecare:
Hallmark Homecare offers an innovative concept to senior care – a “consumer direct” model of care with significant advantages to clients, caregivers, and franchise owners alike. Clients work with Hallmark’s Associates who interview them regarding their care needs and match them with credentialed, fully vetted, experienced, insured, reliable caregivers on a direct-hire basis. Caregivers benefit from Hallmark’s model by working directly for their clients offering them more hours and more pay than traditional homecare agencies. Franchisees enjoy providing meaningful services that positively impact the lives of the elderly and their loved ones and are a business that is recession-resistant with an ever-increasing demand for services. For more information, visit www.hallmarkhomecare.com.