Hallmark’s Focus on Individualized Care Attracts Husband Wife Team
Hallmark Homecare is pleased to welcome another franchise owner to Florida, the Sunshine State! Josen and Rose will launch their franchise as a team effort in Clermont, FL.
“We were seeking an investment that would give us control over our destiny. We knew that when we transitioned into business ownership, it would be in a space that genuinely improves people’s lives.”
-Josen Llave
Family closeness is important to Josen and Rose, as they proudly homeschool their five children. They believe this individual approach best supports each child’s unique learning style. That same philosophy of individualized care is what inspired them to bring Hallmark Homecare to their community.
Josen’s military background and experience in project management—spanning construction, oil and gas, and the EV sector—bring discipline and operational expertise. He has led global teams, built client relationships, and driven business growth. Rose’s skills in customer service, sales, and education—including running a home-based Montessori preschool—equip her for entrepreneurship and building lasting family connections.
Hallmark Homecare is unlike the traditional homecare model because it’s a referral agency for caregiver recruitment and client matchmaking (the e-harmony of homecare). Clients save money, receive better care, and have more control. Caregivers earn higher wages and enjoy a better work arrangement. Franchisees enjoy a simple model, earn handsome profits and make a difference in the lives of others. The low investment model has a fast ramp up, is scalable, and provides recurring revenue. Hallmark Homecare is the only homecare referral agency in franchising.
The Hallmark Homecare franchise can be successful for owner/operators as well as the right candidate for an executive model operation. There is plenty of open territory in all major markets. Please send all leads and territory checks to hallmarkleads@franchisefastlane.com.
Congratulations Josen and Rose, and also to Irving Chung at Franchoice, Teresa Wade and Mike Samson of Franchise FastLane for this placement!
Teresa Wade, MBA
Director of Franchise Development – Hallmark Homecare
Franchise FastLane
15934 Frances St. Ste 105
Omaha, NE 88130
Office: 402.360.9595
twade@franchisefastlane.com
Please reach out to participate in our next Confirmation Day.
Please send all leads and territory checks to hallmarkleads@franchisefastlane.com.