Hallmark Homecare Featured in the “Wolf Report”

Hallmark Homecare Featured in the “Wolf Report”

Hallmark Homecare was featured in the Wolf of Franchises’ “Wolf Report” which is a weekly analysis of franchise brands and the entrepreneurs behind them. The Wolf Report is written for current and aspiring franchise owners who want to find the next big brand. For those looking for emerging franchises with promising financials, the Wolf Report is a place to get it.

Here is a portion of the text regarding Hallmark Homecare:

Fast Facts

Background
· Founded in 2012, franchising since 2019
· Based in Nevada; 5 franchise locations
· Helps clients hire caregivers for elderly family members

Fees + Investment
· Royalty: 6% of gross sales
· Brand Fund: 1% of gross sales
· Franchise Fee: $50,000
· Initial investment: $60,000 – $77,000

The Wolf’s Take

Financially, the 3 year performance looks great, especially given the investment tops out at $77,000.

In addition to the numbers, it’s a business that you can run from a home office and requires no employees to be hired. As I discussed a few weeks back with Mobility 101, there’s also tailwinds for any businesses targeted at seniors:
· By 2030, all baby-boomers will be age 65 or older
· There are 73M baby-boomers nationwide, aged between 57-75 years old
· Until 2030, 10,000 baby boomers will hit retirement age every single day

Hallmark’s Model

While I’m no expert on the ins and outs of senior care, Hallmark claims to be able to find caregivers for families at a much lower cost than traditional players in the industry.

The standard model seems to be an agency model i.e. caregivers sign with agencies, who then handle all the work of placing them, but in exchange for being the middle-man they have to boost prices to ensure they are profitable.

Meanwhile, Hallmark franchisees are able to go directly to caregivers and match them with a family. The main value add from the franchisee is they’re able to throughly vet caregivers so that families can rest easy knowing they’ve chosen a trustworthy caregiver.
What wasn’t clear to me was how they’re able to access these networks of caregivers that aren’t tied up in the agency model.

Nonetheless, if you’re interested in this industry and a low cost + low overhead model, it’s worth looking into!”

Frustration with Rising Cost of In-Home Care Inspires Founding of Hallmark Homecare

Frustration with Rising Cost of In-Home Care Inspires Founding of Hallmark Homecare

Homecare Franchise Concept Cuts Costs and Provides High Quality Care to Growing Elder Population

INCLINE VILLAGE, Nevada (April 9, 2018)Hallmark Homecare, a nationwide referral service with a network of care coordinators matching elderly clients with the right caregivers, is increasing affordable in-home care options for the elderly as the aging population grows. Founder Steve Everhart realized the need several years ago after founding and serving as President of The Senior’s Choice, the nation’s largest and most recognizable membership network of senior care providers.

The elderly population in America is projected to more than double to over 98 million people by 2060. This growing population, which is currently made up of the large Baby Boomer generation, is also choosing to age at home rather than in nursing homes or care facilities. But, family members are becoming less likely to care for aging loved ones due to smaller families and more geographic scattering. Compounding the challenge families face in caring for their elderly loved ones is the rapidly increasing hourly rates charged by senior care agencies. The increased cost is due government regulation and new labor laws requiring third party care providers to pay caregivers overtime. These laws, in most states, do not apply to Hallmark’s direct hire model of care, which creates a far more affordable option for clients and their families. Hallmark is still able to provide high-quality care without losing the benefits of thoroughly vetted, experienced and insured caregivers.

Everhart, a successful entrepreneur who has built several other businesses, was inspired by his grandmother’s struggle to stay alive outside of her home. He founded The Senior’s Choice as a solution to this problem for other seniors in similar situations. When it became apparent that Everhart’s grandmother could no longer function on her own, the family decided to move her into a high-end, highly recommended care facility despite her objections. She wanted to stay in the home that she had lived in for decades and referred to as her “little bit of heaven.” Unfortunately, Everhart’s grandmother passed away not long after her move.

Moved by his love for his grandmother, the loss of his parents and desire for more seniors to have more affordable care options to age at home, Everhart established Hallmark Homecare in 2012.

“I was so close with my grandmother and parents; as the primary family caregiver along with my wife, it was difficult to see them move out of the homes they loved so much,” said Everhart. “I saw how their spirits shifted almost immediately. I became determined to develop a better way that benefits both the client and their family. It was very important for me to create a model that cuts costs without compromising on service.”

Hallmark Homecare is a referral agency that connects families with care coordinators and recruiters who search for the best suited in-home caregivers for families and their aging loved ones. Hallmark Homecare facilitates the hiring by the families. Families are able to hire the caregivers directly and have more voice in the care decisions. This cuts out the agency middleman and costs, saving families 30 percent or more compared to an agency-based homecare model.

ABOUT HALLMARK HOMECARE

Founded in 2012, Hallmark Homecare is a referral agency providing a network of care coordinators catering to the home care client segment that prefers to directly hire their caregivers rather than engage an agency. Hallmark Homecare was created by Steve Everhart, founder of The Senior’s Choice, the largest and most recognizable membership network of senior care providers in the world. Utilizing resources provided by The Senior’s Choice, Hallmark Homecare is an in-home care option that brings affordability to elderly clients and their families and ensures a legal caregiver by providing insurance and taxation compliance previously unavailable at a lower price point. For more information, visit peterd214.sg-host.com. For franchise information, visit www.hhcopportunity.com or call (888) 519-2500.

Frustration with Rising Cost of In-Home Care Inspires Founding of Hallmark Homecare

Hallmark Homecare Remains First Choice for High-Quality Caregivers in Shrinking Pool of Top Talent

Streamlined Homecare Franchise Model Has Solution to Nationwide Shortage of Caregivers

INCLINE VILLAGE, Nevada (March 6, 2018) – Hallmark Homecare, a nationwide network of care coordinators matching elderly clients with the right caregivers, is navigating around the issue of a dwindling supply of home caregivers by providing a higher earning potential. As a result, Hallmark Homecare attracts the best professionals in the field.

By 2030, more than 20 percent of Americans will be over the age of 65, according to recent data from the U.S. Census Bureau. With an aging population and a rising number of seniors electing to age at home, there has never been a higher demand for home healthcare services. Yet, just 9.9 percent of the 1.5 million home healthcare workers in the U.S. are registered nurses, licensed practical nurses, licensed vocational nurses or certified nursing aides (CNAs).

The inability to attract top talent remains a pain point for many home care agencies within the industry. Fortunately, Hallmark Homecare’s business model is much more appealing to top candidates in the field, which provides franchisees with a significant competitive advantage.

Due to Hallmark Homecare’s direct-hire business model, CNA caregivers have a higher earning potential than with other homecare providers. Hallmark Homecare eliminates the agency middleman and associated fees, which saves clients up to 35 percent or more. This savings allows clients to pay their in-home CNAs a wage higher than the industry average. The higher pay attracts more quality caregivers for Hallmark Homecare’s wide client base, making them a top choice for the best professionals in the field.

“Hallmark Homecare’s innovative business model allows us to attract the most qualified and experienced home healthcare professionals in the job market,” said Steve Everhart, founder and president of Hallmark Homecare. “The savings from the direct-hire model allow our families to pay caregivers a better-than-industry average wage. Everyone benefits from this model – clients, franchisees and caregivers – as it puts more money in their pockets.”

Hallmark Homecare specializes in connecting experienced, fully-insured, trustworthy, reliable and credentialed home caregivers with families who want to hire in-home care for their loved ones. Hallmark Homecare is different than traditional homecare businesses because franchisees, known as care coordinators, search for and recruit the best professional caregivers and place them with clients on a direct-hire basis. Clients prefer this model because it emphasizes choice and empowerment.

Hallmark Homecare is affiliated with The Senior’s Choice, the largest and most recognizable membership network of senior care providers in the world. This association allows Hallmark Homecare franchisees to leverage the experience provided by The Senior’s Choice, which was founded in 1999. Hallmark Homecare franchisees also enjoy low initial investment, continual corporate support, the ability to grow their own client network and work from home.

No prior healthcare experience is required of franchisees, due to comprehensive corporate training and support. During training, franchisees develop sales and marketing techniques crucial to building their client network. Corporate provides training on care coordination and remains available for support once the franchisee has their Hallmark Homecare business up and running.

For franchise information, visit www.hhcopportunity.com or call (888) 519-2500 (ext. 6).

ABOUT HALLMARK HOMECARE

Founded in 2013, Hallmark Homecare is a network of care coordinators catering to the home care client segment that prefers to directly hire their caregivers rather than engage an agency. Hallmark Homecare was created by Steve Everhart, founder of The Senior’s Choice, the largest and most recognizable membership network of senior care providers in the world. Utilizing resources provided by The Senior’s Choice, Hallmark Homecare is an in-home care option that brings affordability to elderly clients and their families and ensures a legal caregiver by providing insurance and taxation compliance previously unavailable at a lower price point. For more information, visit peterd214.sg-host.com. For franchise information, visit www.hhcopportunity.com or call (888) 519-2500 (ext. 6).

Frustration with Rising Cost of In-Home Care Inspires Founding of Hallmark Homecare

Hallmark Homecare Attracts High Quality Caregivers with Wages Above Industry Average

Streamlined Homecare Franchise Model Offers Higher Earning Potential, Attracts Quality Caregiver Candidates

INCLINE VILLAGE, Nevada (Feb. 16, 2018) – Hallmark Homecare, a nationwide network of care coordinators matching elderly clients with the right caregivers, is a leading employment choice for qualified caregivers. Due to Hallmark Homecare’s business model, caregivers have a higher earning potential with Hallmark than with other home care providers. The higher pay attracts more quality caregivers for Hallmark Homecare’s wide client base.

“Hallmark Homecare differs from traditional caregiver agencies by cutting out the middle man and allowing families to hire directly saving on agency costs,” said Steve Everhart, founder and president of Hallmark Homecare. “The savings allow our families to pay caregivers a better than industry average wage. We attract high quality caregiver candidates, and everyone in the system benefits from franchise owners to clients.”

Hallmark Homecare specializes in connecting experienced, fully-insured, trustworthy, reliable and credentialed home caregivers with families who want to hire in-home care for their loved ones. Hallmark Homecare is different than traditional homecare businesses because franchisees, known as care coordinators, search for and recruit the best professional caregivers and place them with clients on a direct-hire basis. Clients prefer this model because it emphasizes choice and empowerment. As the cost of homecare services rises, families also find they appreciate the 35 percent or more savings Hallmark Homecare provides.

Hallmark Homecare is affiliated with The Senior’s Choice, the largest and most recognizable membership network of senior care providers in the world. This association allows Hallmark Homecare franchisees to leverage the experience provided by The Senior’s Choice, which was founded in 1999. Hallmark Homecare franchisees also enjoy low initial investment, continual corporate support, the ability to grow their own client network and work from home.

“I’ve been in the senior care industry since 1999, and I see which areas need support,” said Everhart. “Entrepreneurs with passion for helping the aging community, compassion for others and the ability to easily empathize with folks as they meet the challenges of aging will flourish as Hallmark Homecare franchisees.”

No prior healthcare experience is required due to comprehensive corporate training and support. During training, franchisees develop sales and marketing techniques crucial to building their client network. Corporate provides training on care coordination and remains available for support once the franchisee has their Hallmark Homecare business up and running.

For franchise information, visit www.hhcopportunity.com or call (888) 519-2500 (ext. 6).

ABOUT HALLMARK HOMECARE

Founded in 2013, Hallmark Homecare is a network of care coordinators catering to the home care client segment that prefers to directly hire their caregivers rather than engage an agency. Hallmark Homecare was created by Steve Everhart, founder of The Senior’s Choice, the largest and most recognizable membership network of senior care providers in the world. Utilizing resources provided by The Senior’s Choice, Hallmark Homecare is an in-home care option that brings affordability to elderly clients and their families and ensures a legal caregiver by providing insurance and taxation compliance previously unavailable at a lower price point. For more information, visit peterd214.sg-host.com. For franchise information, visit www.hhcopportunity.com or call (888) 519-2500 (ext. 6).

Frustration with Rising Cost of In-Home Care Inspires Founding of Hallmark Homecare

Hallmark Homecare Meets Demand for In-Home Senior Care with Franchise Offering Affordable Cost of Entry

Franchise concept provides affordable avenue to break into booming senior care industry

Incline Village, NV. (Nov. 27, 2017) – Hallmark Homecare, a nationwide network of care coordinators matching elderly clients with thoroughly vetted, credentialed caregivers, is offering entrepreneurs a cost-effective business opportunity to break into the booming senior care industry.

With low overhead expenses, Hallmark Homecare ensures a low cost of entry for franchisees, making it a feasible investment for the right entrepreneur. Franchises are home-based, eliminating all the associated costs with purchasing and operating a property outside of the home – from rent to insurance and utilities. The initial investment is also relatively low, with the total franchising fee divided into a two-part payment plan. A five percent discount is available for veterans.

Typical Hallmark Homecare franchisees also do not require employees, which eliminates payroll expenditures. As their business grows, franchisees may hire office employees to meet demand down the road.

“Joining the Hallmark Homecare franchise means you will be joining much more than a company. You really become part of the family,” said Bob Caldwell, Hallmark Homecare franchisee. “Hallmark Homecare gives me the opportunity to stay in the business I love – providing care for seniors that is more affordable for families with high-quality, experienced and fully-vetted professional caregivers.”

Because of escalating homecare costs, credentialed caregivers who provide quality in-home care at a competitive price are highly sought-after. Hallmark Homecare assists seniors and their families with finding the appropriate caregivers for clients’ needs on a direct-hire basis, eliminating the agency middleman and the associated “middle man” fees. By eliminating these fees, clients save 35 percent or more.

Hallmark Homecare is affiliated with The Senior’s Choice, the largest and most recognizable membership network of senior care providers in the world. This association allows Hallmark Homecare franchisees to leverage the knowledge and experience provided by The Senior’s Choice, which was founded in 1999. Hallmark Homecare franchisees also enjoy low initial investment, the ability to work from home, continual corporate support and the opportunity to grow their own strategic referral network.

For franchise information, visit www.hhcopportunity.com or call (888) 519-2500, and dial extension 6 to speak with Kelly.

ABOUT HALLMARK HOMECARE

Founded in 2012, Hallmark Homecare is a network of care coordinators catering to the home care client who prefers to directly hire their caregivers rather than engage an agency. Hallmark Homecare was created by Steve Everhart, founder of The Senior’s Choice, the largest and most recognizable membership network of senior care agencies in the world. Utilizing resources provided by The Senior’s Choice, Hallmark Homecare is an in-home care option that brings affordability to elderly clients and their families by providing credentialed, thoroughly vetted direct-hire caregivers previously unavailable at a lower price point. For more information, visit peterd214.sg-host.com. For franchise information, visit www.hhcopportunity.com or call (888) 519-2500, and dial extension 6 to speak with Kelly.

Frustration with Rising Cost of In-Home Care Inspires Founding of Hallmark Homecare

Hallmark Homecare Helps Franchisees New to Senior Home Care Industry with Extensive Support

Franchise concept allows entrepreneurs of all backgrounds to break into rapidly-growing senior care industry

Incline Village, NV. – Hallmark Homecare, a nationwide network of care coordinators matching elderly clients with the professional, thoroughly vetted, credentialed caregivers, provides a rewarding business opportunity for entrepreneurs of all backgrounds looking to break into the booming senior care market with plenty of support.

Hallmark Homecare’s proven, comprehensive training and support allow any businessperson streamlined and simple access into the senior care industry – no prior healthcare experience is necessary. During training, franchisees learn the nuances of care coordination, while also developing sales, marketing and other techniques crucial to building their strategic referral network. The corporate team also provides ongoing support for franchisees once they get their Hallmark Homecare businesses up and running.

“Although our background is in sales and marketing, with Hallmark Homecare, we have been able to give back and make an impact on the lives of families in need,” said Denise Sullivan, Hallmark Homecare franchisee. “While we weren’t necessarily versed in the senior care industry initially, the executive team at Hallmark Homecare – with more than 17 years of experience – has guided us with ease through any unknown territory. “

Hallmark Homecare is affiliated with The Senior’s Choice, the largest and most recognizable membership network of senior care providers in the world. This association allows Hallmark Homecare franchisees to leverage the experience provided by The Senior’s Choice, which was founded in 1999. Hallmark Homecare franchisees also enjoy low initial investment, the ability to work from home, continual corporate support, and the opportunity to grow their own strategic referral network.

For franchise information, visit www.hhcopportunity.com or call (888) 519-2500 and dial extension 6 to speak with Kelly.

ABOUT HALLMARK HOMECARE

Founded in 2012, Hallmark Homecare is a network of care coordinators catering to the home care client who prefers to directly hire their caregivers rather than engage an agency. Hallmark Homecare was created by Steve Everhart, founder of The Senior’s Choice, the largest and most recognizable membership network of senior care agencies in the world. Utilizing resources provided by The Senior’s Choice, Hallmark Homecare is an in-home care option that brings affordability to elderly clients and their families by providing credentialed, thoroughly vetted direct-hire caregivers previously unavailable at a lower price point. For more information, visit peterd214.sg-host.com. For franchise information, visit www.hhcopportunity.com or call (888) 519-2500, and dial extension 6 to speak with Kelly.